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About Purposely Digital
Set those boundaries with technology - and stick to them.
Tackle doomscrolling
Managing digital overwhelm
Navigate AI anxiety
or any aspect in-between
Hi! I'm Sarah - an ICF-trained coach and AI ethics consultant.
I support individuals and organizations to navigate modern life with AI and technology intentionally, honestly, and ethically.
Because let's face it - we are caught up in a tsunami of technological change, and we could all use a little support surfing.
Technology can be helpful, but it has also made the world...
Louder. Faster.
We carry smartphones that buzz with notifications.
We have instant access to news all over the world.
We are always connected by social media and messaging.
AI-generated content is flooding the internet.
It's a challenge to slow down and engage with technology consciously, intentionally, and responsibly.
If you are looking for support like this, you can book a free chat with me. No commitment, no pressure - just a half hour where we chat over a challenge you are having and a strategy to engage with it more intentionally.
What topics can I help you with?
Intentional living in the digital age - no matter where life takes you
Mindful Technology Use
Feeling overwhelmed by email, social media, messaging, or AI? Let's explore how you can engage in a way that serves you - and not the other way around.
What Mandy has to say:
Coaching with Sarah made me feel seen and heard. She took my suggestions and concerns seriously and looked for ways to improve her approach to fit my needs with every session. Working on my values was incredibly helpful and I enjoyed the way she guided me a lot more than with previous coaches.
Career Transitions
Are you perhaps an academic looking to transition to industry, or feeling dissatisfied in your current job? I've been there, my friend. Let's have a chat!
What Giovanna has to say:
I worked with Sarah over the course of a few months in a very challenging moment of my career that was impacting my overall well-being. Sarah guided me with patience through all the steps I needed to get clarity around how I could find again my balance.
Living in a new country or far from family? As an American abroad for 8 years, I understand the mixed feelings that come with living an international life. I'd love to hold space for you.
What Christine has to say:
Sarah's experience as an international gives her a unique insight into the experience of trying to find your space in a new or changing societal and social environment.
International Students and Families
... and more!
PhD in AI Ethics + Data Privacy
Completed in 2023 at the University of Galway, Ireland
ICF-Trained Coach & Member
Completed coach training accredited by the International Coaching Federation (ICF) and member of ICF
Published Researcher + Scholar
Multiple publications in peer-reviewed journals and presentations at international conferences
My Credentials
Teacher and Mentor
Teacher and thesis supervisor in ethics and philosophy
AI Ethics For Businesses
Workshops, lectures, and advice to align your company's values and ethical technology use policies
Mentoring
Receive expert guidance and advice from an AI ethics and data privacy expert.
Pick My Brain
Ask Sarah anything!
Now also offering...
Sarah's Coaching Approach
Four pillars to move from overwhelmed to empowered
Reclaim Sensitive
Embrace your sensitive side with compassion and understanding - and identify your sensitive strengths!
Slow Down - and Feel Fully
Quiet the mind and take a step back from the push and pull of life, sitting with what comes up with acceptance and curiosity.
Identify that part of you that rings true - what are your goals, your dreams, your passions?
Explore Personal Values
Intentional Modern Living
Learn to engage meaningfully both online and offline, choosing ways that serve you - and go live it!
Developed by Sarah E. Carter, PhD
ICF-Trained Coach | AI Ethic Expert
I support you to...
Stop Doomscrolling
Tackle addictive algorithms
Manage Digital Overwhelm
Establish boundaries with technology
Navigate AI Anxiety
Reclaim what is uniquely human
Become a Tech-Savy Parent
Prepare your children for the modern world
Hit "Pause" on Binge-Watching
Replace mindless binging with intentional doing
Responsibly Deploy AI
Use AI in your business aligned with ethical principles
Let me support you to take control of the tech in your life
Responsibly. Intentionally. Aligned to your values.
Book a Chat with Me
No commitment, no pressure.
Just a half hour to talk over your a challenge and how I may be able to help you.
We will only use your form details to respond to your inquiry. Please see our Privacy Policy for details on how we protect your data.
Who is this for?
Purposely Digital is for anyone feeling overwhelmed
By something in particular, or by everything.
I also specialize in working with sensitive humans - those who feel the world a bit more intensely.
"Sensitive" is often a dirty word. And yet, humans are innately sensitive beings. Sensitive is beautiful.
All humans possess sensitivity to their environment - including emotions, sound, light, smell. Some humans - such as neurodivergent, gifted, or highly sensitive people - live life with "the dial turned up" more than others.
Modern living with digital technologies - smartphones, social media, computers, AI - can further overload our senses and scatter our attention. Living a life with intention amongst the digital noise has become increasingly challenging.
That's where coaching comes in. As a sensitive human myself, I understand the challenges of living life intensely sensitively.
I got you.
I am a...
Conscientious Tech User
Unsure how to use AI, social media, and other technology responsibly
Concerned Parent
Feeling lost on how to best raise my kids with AI, smartphones, and social media
Overstimulated by the speed and noise of modern life
ND or HSP
Expat, Immigrant, or International Student
Feeling lonely, lost, and overwhelmed in a new place
Exhausted Employee
Wanting to ensure company AI policy meets rigorous ethical standards
A Business or Tech Professional
Feeling burnt out or dissatisfied with my current role
University Student
Interested in responsible AI design or feeling lonely, lost, and overwhelmed in a new place
Exhausted Employee
Wanting to ensure company AI policy meets rigorous ethical standards
A Business or Tech Professional
Concerned about AI use in the workplace or feeling burnt out or dissatisfied with my current role
AI Ethics For Businesses
Workshops, lectures, and advice to align your company's values and ethical technology use policies
Mentoring
Receive expert guidance and advice from an AI ethics and data privacy expert.
Pick My Brain
Ask Sarah anything!
Now also offering...
Thriving Among Digital Noise
Free Discussion Circle
Monthly guided meditation + discussion series on living purposely despite digital noise. Led by AI ethics expert + coach Sarah E. Carter, PhD.
Testimonials
"I worked with Sarah over the course of a few months in a very challenging moment of my career that was impacting my overall well-being. Sarah guided me with patience through all the steps I needed to get clarity around how I could find again my balance.
I left with a clear path forward and the confidence of having a plan A, plan B and plan C that would bring me back on track and the comfort of knowing that I have options, even if I could not see them on my own.
Thank you Sarah and until next time!"
- Giovanna, Coaching Client
"Sarah has a way of creating a virtual and spiritual space where it feels safe for me to examine my deep held assumptions and to grow beyond them. Her high intellectual and emotional intelligence as well as presence with you in the sessions is a powerful catalyst for insight and growth. Sarah's experience as an international gives her a unique insight into the experience of trying to find your space in an new or changing societal and social environment.
Among other valuable insights, her gentle but challenging questions helped me accept my neurodiversity and to identify practical strategies to work with rather than against my neurodiversity. I'm deeply grateful for having met Sarah at this time in my professional and personal journey."
- Christine, Coaching Client
"Sarah has a special quality as a Coach that is rare to find.
Something I shared with Sarah during our mentoring is her ‘secret sauce’; her strong, authentic presence coupled with a natural empathy for her clients.
Sarah’s approach allows clients to gain focus and clarity whilst bringing curiosity to help clients gain more self-awareness and insights.
I am sure that Sarah’s secret sauce will bring clarity, compassion and peace to many more humans to come."
- Mehibe, Coach Mentor at Become Coaching and Training
Coaching with Sarah made me feel seen and heard. She took my suggestions and concerns seriously and looked for ways to improve her approach to fit my needs with every session. Working on my values was incredibly helpful and I enjoyed the way she guided me a lot more than with previous coaches.
We also always do a grounding exercise before we get into the session, she provides lots of options to choose from and it helps me stay present and focus on myself. I love that the coaching style is more about me than her, the thoughtful questions give me space to dig deeper or see things from a different perspective and I enjoy it more than what I thought coaching was like before - it feels so much more empowering!
She also provides summaries after every session and it’s a great way to look back on what was discussed and continue to reflect on the topics.
- Mandy, Coaching Client
Thoughts from Sarah from the Purposely, Sensitively, Digitally Blog
The heron has been an integral part of my journey and a source of inspiration when creating Purposely Digital.
In 2024, I experienced what is becoming of so common in our modern era - burnout. During recovery, I was frequently in nature and in the woods. I encountered many herons (here in the Netherlands, grey herons), who inspired me to slow down, stop rushing through life, and reclaim my agency instead of being yanked this way and that by emails, messages, and obligations.
The heron is a master of purpose. Moving slowly and with focused attention, the heron waits to strike - purposely. My wish is that all who work with me embrace their inner heron - engaging their lives both online and off-line with intentionally and true to themselves.
The Heron
The Master of Purpose
Purposely Digital
hello[at]purposely-digital.com
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Purposely Digital's AI Policy
Intentional AI that preserves human agency and authenticity
A Privacy-By-Design Business
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