Sarah's Story

Purposely Digital was founded by Sarah E. Carter PhD, an AI ethics expert, coach, and consultant

Hello! Sarah here.

My journey into coaching began with slowing down. In 2024, I suffered burnout and life came to a halt. Going from fast to slow allowed me to reflect on my relationship with technology and how I wanted to live my modern life.

Recent technological advances have made life move so fast. Smartphones connect us, but also inundate us with notifications. Social media uses emotionally-charged content to keep us scrolling, to the detriment of our psyches. AI automates so we can get from A to B at lightning speed. We are doing, texting, scrolling, prompting, all the time.

Faster, and faster, and faster, and faster.

But, I wondered, at what cost?

During burnout, I took time away from distractions and began a journey towards living my life, and using the technology it comes with, differently. Purposely. Sensitively. Mindfully.

Trained in AI ethics, I understand the positive impacts technology can have on humans. I worked to design technology that could empower humans to live a life in accordance with their values - intentionally.

However, it also became clear to me that there is only so much we can do on the design end to support conscious, intentional, empowered tech use. It starts with us, saying no, saying yes, saying maybe to how we want to use and engage.

I wanted to empower individuals to seize (or leave be) technology as it serves them.

I wanted to help people move from overwhelm to intention in how they engage with AI and tech. Because it's normal to feel overwhelmed by the chaotic modern world we live in.

That's where Purposely Digital comes in.

Through coaching, mentoring, and consulting, I aim to create a safe and empathetic space for you to slow down, feel fully, and move towards conscious tech use - use that supports your values, your goals, and your dreams.

I look forward to walking this journey with you.